Strategic Marketing Case Study Example | Topics and Well Written Essays - 1750 words

strategic Marketing - Case Study ExampleIt is a democratic country which ensures that the tourism industry enjoys perceptual constancy and hence the hotel industry will as well as get benefitted. India has a specific ministry called tourism ministry which formulates strategies to enhance the tourism sector in India. Indian government charges huge amount of taxes from the luxury hotels which will have a huge impact as political scenario changes. The hotel industry in India gets good incentives and the respective state governments in any case supports development of such hotels and their growth. Though the terrorist attacks on Taj Hotels and Oberoi hotel have led to drop in foreign travellers, Indian government is taking steps to allay such fears (Kachwala and Mukherjee, 2009, p. 158). Economic Factors India is one of the fastest growing economies of the domain of a function with the GDP growing almost 4 to 5 % where the rest of the world economies are slowing down. wherefore many business meetings and conferences are held in India and the hotel industry tries to capitalize on that. It is seen that many foreign tourist travellers are now willing to spend money to get their value for it. As economy of India is change magnitude at a good pace, it signifies investments in infrastructure, construction of new avenues for tourist, increase in promotional expenditure, beautification of the cities and towns and so forth These give a boost to the hotel industry. With high growth in GDP and a sound monetary system, the hotel industry has grabbed the chance of enhancing their profitability (Anand, 1976, p. 43). Socio-Cultural India being a diverse nation has diverse languages, traditions, cultures, cuisines making it an high-flown destination for cultural tourism. India has more 22 languages recognized by constitution and 1600 dialects. Hence cultural tourism in India will rise and so will the growth of the hotel industry. According to Indian culture they forever treat guest as God. In Sanskrit there is a popular Shloka ATHITHI DEVO BAHVAH. It gestures the love for their guest that last in India. Foreigners love this concept and are pleased with the love they get in travelling to India. This also enhances the Hotel Industry (Briggs, 2001, p. 49). Technological In todays globalised world Information technology plays a full of life role in tourism planning and implementation. There are web based platform uniform makemytrip.com, yatra.com in India which provides tourist booking hotels online. Most of the luxury hotels are now Wi-Fi enabled. More technology bureau less manpower and chance of lesser complaints. This shows enhancement of the Hotel Industry In India transportation system is non as per the international standard. For any nation to be successful in tourism industry it mustiness be equipped with efficient transportation system which is capable of carrying large volumes of people in a cost efficient way. India is lagging behind i n this front. If this improves a foreigner can easily materialize such luxury hotels and travel there comfortably (Kannan, 2005, p. 39). Environmental In India the environmental forces supports the Hotel Industry in India. Environmental forces like growth of GDP, Political stability in India supports the Hotel industry in India. Legal Indian Legal system is very strong and it doesnt support any flouting of rules like keeping speck services ready, keeping the appropriate records of the foreign visitors, paying of appropriate taxes etc. Such

Corporate Culture Essay Example | Topics and Well Written Essays - 1500 words

integrated Culture - Essay exemplificationCorporate civilisation in any case assesses on how to study the employee relations within the governing. This involves studying their attitudes, their interpersonal relationships, project satisfaction, and their overall commitment (Anthony, 1994, 23). Therefore, corporate culture mainly asserts the behaviour of employees and their commitment to the success of the organization. According to Willmott, the major(ip) concern of corporate culture should be winning the police van and minds of the employees. This involves defining what they feel, what they pretend and how they end up acting in the organization. Willmott also asserts that the management should not only concentrate on the behaviour of the employees. Instead, it should also focus on changing their thoughts and feelings towards the organization (Willmott, 1993, 517). This can be argued form the assign of view that great deal are able to fake their behaviour, but they cannot fa ke their thoughts or their feelings. An organization should be concerned approximately the feelings of the employees be move employees are a major valuable asset to the organization. It is the employees who define the direction of the employees and thus, their actions are extremely pivotal to the organization as a whole. Changing the thinking of the employees implies that they leave have the organization at the back of their minds whenever they do anything. On the other hand, conforming of employees feelings implies that the employees will always have the organization at their shell interests (Clegg, Kornberger, Pitsis, 2008, 13). This is a case whereby the employees cannot do or behave in a way that can cause harm to the organization. This also involves protecting the image of the organization as if it were their own. This implies that once the organization has changed the minds and hearts of the employees, the employees will have all their eyes and ears open on behalf of the whole organization. Therefore, at no one point will the employees act without having positive interests on the organization. However, the management is advised to implement change in the minds and hearts of the employees in such a way that the employees will also public assistance from the change (Keller, 2008, 1). Willmott asserts that corporate culture requires employees to devote themselves to the organization and to its values and beliefs. Therefore, by encouraging employees to be devoted to the organization, the employees are consequently requisite to recognize and be concerned about the security of their employment in relation to their contribution to the organization. Corporate culture seeks to immerse the employees to the organization and thus, requires their full commitment to the operation of the organization (Willmott, 1993, 522). Willmott also provides that organizations will benefit more when they focus on changing the minds and the hearts of their employees. This imp lies that the management should focus on influencing the way employees think and feel about the organization. Different organizations apply opposite strategies of changing the thoughts and acts of the employees. However, still they all manage to master the goal of changing the minds and hearts of their employees. One key strategy that can help the management of an organization to change the thinking of employees is setting of the right example (Aiken, Galper, Keller, 2011, 51). This is usually the first step of achieving a different behaviour with employees. This is because the employees will not change unless they first observe it from the surviveers themselves. Therefore, the management should first lead by example. This way, it will be able to encourage employees to change too.

Womans eyes an american history Essay Example | Topics and Well Written Essays - 500 words

Wo earths eyes an american history - Essay Example baking bread is a hard task, therefore, it is not done daily it is a weekly chore.I result also get a jug of cider or beer from the cellar for my family. This is a daily raw material for my familys breakfast we have beer, ale or cider with our breakfast. This is especially handy when there is nothing else to administer for breakfast, as we just have a mug or two of it for breakfast before passage about our daily business.At first glance the preceding(prenominal) quote may sound ultranationalistic and anti-feminist, however, after reflection, I feel, I cannot disagree with the implication of this statement. Yes, it does not seem like the politically right(a) thing to say, but the purpose of higher education should not only be limited to seemly a professional.The role of the mothers in rearing children is celebrated much most of us observe that it is principally the mothers, not the fathers, who shape the worldview of their ch ildren it is the philosophies of the mother get ingrained in the children. Therefore, it is very important for the women to receive a good, solid education.This is by no means a declaration on my part for the prevention of women in work place on the contrary, I think that all individuals, irrespective of gender, should have the freedom to act their professional dreams and aspirations. A woman has just as much right as a man to become a surgeon or an attorney or a farmer, but this should not throw in her from utilizing her education and training to raise children as sensible and effective human beings.In conclusion, if we rise above the gender bias of this quote, we will come to see that there is much truth to the assertion that well-read women can raise kids more effectively than either uneducated women or, generally, educated

Ethics, Genetics and Reproduction Philosophy Essay

Ethics, Genetics and Reproduction Philosophy - Essay sheathHad the things been that simple, any type of intellectual debate would surrender become a mere travesty that would have predominantly remained confined to evaluating the emerging social and ethical issues by the established yardsticks. However, this was never to happen. Luckily, such a travesty of intellectual and ethical catechism is infact next to impossible in the contemporary technology driven hostel where the emergence of latest scientific discoveries and novel possibilities infact to a greater extent then ever impinges upon the collective human soul to see and analyze the emerging issues in a multifaceted context. In such a shape up and liberal social scenario, issues related to fertility, reproduction and surrogate motherhood assume special significance in an ethical, legal, theological and philosophical context that attract the attention and interest of thinkers and intellectuals from all the spheres of social li fe. In her make The Case against the Legalization of Contract Motherhood, Christine Overall defines surrogate motherhood as, a reproductive practice in which a women agrees before becoming pregnant, to surrender the baby she gestates to a man who has commissioned the pregnancy, usually in return for a set fee (112). As is evident to any thinking individual, the issue is doubtlessly circularize to a variety of conflicting opinions and is fraught with contention, so far as its ethical and legal ramifications be concerned. It not only invites a debate on the issue of the right to reproduce, but also implores whether the criminalization of commercial surrogacy contracts infringe upon the right to reproduce. A whole spectrum of opinions exists on the issue under consideration that vary from existence outright endorsing or reprehensive to those somewhat being mild, liberal and situation based. The case of Mary Beth v/s William Stern litigated in the Supreme Court of New Jersey infact raised more issues that ar pertinent to the given topic then coming out with ample inalienable and irrefutable conclusions and guidelines. Many of the communicatory feminists hold that commercial surrogacy amounts to trivializing the whole concept of labor and motherhood. The very fact that such activities are organise and conducted by astute brokers makes the whole thing sound more of an industrial activity then the shake and sensitive experience of becoming a mother. This issue is fraught with grave possibilities, so far as the status of the women and the children in the society is concerned. It can not only thwart the societys onward march to achieving sexual equality, but has the potential to infringe upon the rights of the children. The problem is that most of the heard of opinions till now, pertaining to this issue were forwarded by theologians and conservatives. This temporarily obfuscated the logical and rational moorings of the whole issue and made it seem anti-scienc e and recidivist. Still, there is no dearth of critics who are outright modern and contemporary in their perspective and who denounce the idea of contractual surrogacy on the more understandable grounds of human exploitation and the blatant commercialization of the ability to reproduce. There exists a cultivate of opinion makers of

Economy and Socal Life in Kenya Assignment Example | Topics and Well Written Essays - 1000 words

parsimony and Socal Life in Kenya - Assignment ExampleKenya has made progress towards enhancing effectiveness in the political dodge with the implementation of a new constitution. Kenya has a population of 44 million with most people life history in the rural areas. The capital city is Nairobi. It is also the hub for many government services. The former(a) major towns and cities in Kenya are Nakuru, Mombasa, and Kisumu. Kenya is bordered by countries like Uganda, South Sudan, Tanzania, Ethiopia, and Somalia. The two main languages in Kenya are Swahili and English. It provides nurture on the people, infrastructure, education, security, and transport.Kenya is made of 42 tribes that are spread out in different parts of the country. The leading light ethnic groups in Kenya are Kikuyu, Luo, Luhya Kalenjin, Kamba, Kisii, and Meru. The chart shows ethnic group distribution according to the data presented by the CIA World Factbook.The major religions in Kenya are Christianity and Islam. Majority of Kenyans fall between 25 and 54 years. The bulk of Kenyans are young. The country struggles with high infant mortality rates, HIV/AIDS, famine, and floods. According to the CIA World Factbook, Kenya ranks 31 when compared to other nations in the world. It is clear from the graph that Kenya has many non-Africans who are citizens and foreigners. The country has expatriates who work with large business corporations or non-governmental organizations that deal with environmental issues, aid, and relief and activities. Most of the expatriates live in highly secured estates. The estates have secured houses with compounds to limit performance in and out. The diverse nature of the Kenyan population makes it promiscuous for foreigners to fit in. The culture can be termed as friendly with most people believing in the concept of African hospitality. Kenyans find it easy to help foreigners.

GoodWill Essay Example | Topics and Well Written Essays - 1500 words

GoodWill - Essay ExampleLife skills training and counseling, elements of GoodWills core services, help to prepare individuals for the demands of the workplace. many another(prenominal) GoodWill agencies similarly provide assistive technology devices and training to eliminate barriers for people with disabilities such as vision or hearing impairment and paralysis. (Lysecki 2005) The organization serves individuals with physical, mental and emotional disabilities, as well as those with disadvantages such as welfare dependency, illiteracy, homelessness or lack of work experience.In 2000, the agency began implementing a $20 (m) one thousand thousand grant from the U.S. Department of Labor to provide training and support to place welfare-to-work recipients in flying Census and permanent community jobs. So far, GoodWill has exceeded the goals of the project, serving 15,175 participants and placing 5,180 of these in competitive employment. GoodWill also established national partnerships with Bank of America and CVS/pharmacy to recruit and train individuals for a variety of jobs at these companies. GoodWill placed 77,895 individuals with disabilities and other disadvantages in competitive jobs they earned $973.4 (m) million in salaries and wages.We want to withdraw sure that we are helping people develop a lifelong career plan d unitary education and career development opportunities, says Samuel W. Cox, Interim President and CEO of GoodWill Industries International. We have the flexibility to hit the needs of the individuals while meeting the needs of employers. Our efforts boil down to building lives, families and communities one person and one job at a time.Over 42 (m) million people donated clothing, household goods, computers, cars, and other items to GoodWill, generating $941.1 (m) million in revenues for GoodWill programs. GoodWill sells its donations in 1,869 retail stores across North America and on its profit auction site, shopGoodWill.com. GoodWills ret ail stores earn more than 50 percent of

Organizational Conflict and Conflict Resolution at John Lewis Waitrose Assignment

Organizational Conflict and Conflict Resolution at thaumaturgy Lewis Waitrose - Assignment ExampleIt is against this background that organizational conflict and conflict resolution as a leading and management issue at John Lewis Waitrose has been outlined in the current paper. Generally, Waitrose is identified as the supermarket percentage of the larger twine of companies operated under the brand of John Lewis Partnership. With an employee base of over 85,500 in almost 230 branches, it is public that issues of inter-personal conflicts will arise in the conduct of the daily tasks of employees. Through a comprehensive secondary entropy collection that was conducted on the company, it was realised that like most other organisations where employee-to-employee communication is part of the key chain of processes to get pieces of tasks executed, issues and reports of conflicts atomic number 18 very common. Some key words that emanate from the effort study are organisational conflict , conflict resolution, conflict prevention, productivity, inter-personal, and maturity Waitrose is a supermarket comp singlent of the larger John Lewis Partnership. Waitrose is thus responsible for the diet retail division of John Lewis Partnership, which has been identified as Britains largest employee-owned retailer (John Lewis Partnership, 2013). ... Meanwhile in a situation where there exists such differences, perceived and actual oppositions set in, bringing about organizational conflicts (Canary, pushchair & Serape, 2001). This situation has however not been a major cause to deter the company from a fast annual growth, for which reason the company currently boasts of revenue of ?5400.4 million, backed by an operating income of ?173.5 million and dinero income of ?123.3 million (Gardener, 2013). This feat has been achieved while operating under the mission and vision to be a dedicated, energized and team up spirited company that brings excellent food retail operates to cu stomers. Cases of Organizational Conflict A case of organisational conflict was found in literature through secondary research in Ting-Toomey, Oetzel & Yee-Jung (2001). It was realised that one employee, provide X (name withdrawn for ethical purposes) had a communication confrontation with another employee, supply Y (name withdrawn). Staff X was the employee responsible for giving customised service and assistance to a prestige customer of the company. superstar day as the prestige member comes to the premises of the store, he first approaches Staff Y and asks if Staff X was around to deliver serve as usual. Meanwhile, Staff X had noticed Staff Y that she was going on a lunch break and that Staff Y should cover her back. Because of this, Staff Y accepted to take the role of Staff X and give the prestige member the needed service he always had from Staff X. It turned out that the prestige customer became very satisfied with the operate of Staff Y and personally requested from man agement to assign Staff Y to him from henceforth. Once Staff X was